How India's EdTech Giant Became the World's Most Valued Learning Platform. Founded by Byju Raveendran in 2011. Industry: EdTech / Learning. Key Metrics: ₹12,000Cr+ Revenue | World's Most Valued EdTech.
BYJU'S built the world's most valued edtech company through engaging video content, Byju's personal teaching brand, and massive offline marketing spend. Strategy: content-first learning through visual storytelling, brand built on founder's teaching genius, aggressive sales model, and global acquisitions including Aakash Educational Services and Epic! in the US.